print production workflow: in depth

2672973607_278f62d7c4_o_dPrint Production Workflow: Key to a Profitable Business provides an overview of how to get from a completed manuscript to a printed and bound book—efficiently and profitably. This four-part webinar series digs deeper into the tasks, variables and trouble-spots in each of the phases of print production.

The next webinar is planned for the third quarter of 2016 as part of the Association of Personal Historians (APH) curriculum.

By the end of the series, you will be able to develop a clear & systematic workflow & become aware of trouble-spots for the following phases & key tasks:

Book & Cover Design Workflow

  • developing creative briefs
  • print production research & initial estimates
  • developing and presenting design concepts
  • presenting more detailed design comps
  • final review and sign-off of these phases

Photos/Memorabilia & Other Graphic Elements Workflow

  • image requirements
  • selecting, organizing and digitizing images
  • metadata and index prints
  • enhancing, retouching and restoring
  • dealing with subcontractors for special graphics
  • copyright and credits
  • final review and sign-off of these phases

Manuscript & Page Layout Workflow

  • manuscript preparation
  • templates & styles
  • initial book layout and pagination
  • revision cycles
  • final review and sign-off of these phases

Printing & Binding Workflow

  • printing specs
  • initial estimates
  • soliciting bids
  • color tests and printer’s proofs
  • preparing files for printer
  • printers’ proofs and sign-off of these phases
  • money issues

This four-session webinar series uses examples relevant to writers, editors, graphic designers, personal historians and others involved in producing privately published books, whether they do the work themselves or subcontract the various services involved. However, the material is valuable to anyone involved with book design and production.

The format is the same for each session: a 60-minute webinar presentation with breaks for questions; another 15+ minutes will be available for additional questions. If you are not able to attend one or more sessions, recordings of each session and detailed handouts will be available. Print Production Workflow: Key to a Profitable Business is helpful, but not necessary, to understand and get value from this webinar series.


The next Print Production Workflow: In Depth webinar series is planned for the third quarter of 2016 as part of the Association of Personal Historians (APH) curriculum.

Presenter cj Madigan began working in print production in the era of manual typewriters and mimeograph machines and quickly adapted to digital technology when it was still called “desktop publishing.” She has developed this workflow model over hundreds of print production projects—from training manuals and procedures to memoirs, oral histories, and art books. cj now combines her passion for books and photos with her gift for designing systems to help personal historians and other private publishers learn how to turn their manuscripts into masterpieces—efficiently and profitably.

If you have any questions about Print Production Workflow, please get in touch.

Image is in public domain and provided by Blue Mountains City Library